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Digital Mums Free resources to help you nail your social media marketing in 2020

Free resources to help you nail your social media marketing in 2020

Free Masterclasses

Sometimes you just want to be able to ask a question to an expert. If that’s the case why not join one of our free taster lessons, which give you a flavour of what it’s like to study with us. We run these throughout the year. Register using the links below to join the next one.

Understanding Social Media Algorithms

Demystify social media algorithms and understand what the algorithms like and don't like and what this means for your social media strategy. Register for the next live lesson here.

Understanding Social Media Strategy

We cover the most important strategic elements of social media marketing, from understanding your target audiences to building a sociable brand and effective content strategy. Register for the next live lesson here.

Understanding Social Media Stories

Learn about the rise of Stories formats, what makes a good Story and get ideas on what Stories you might create for your business. Register for the next live lesson here.


Our free white paper

Download our free “Success on Social Media 2020” white paper to get loads of handy tips all in one place. It’s a brilliant resource to refer back to throughout 2020. Access this here.


Free audio lessons

It can feel exhausting keeping up with developments on social media so why not listen to our handy free audio lessons to get a summary of what changed on each social media platform in 2019 and what that means for your strategy for 2020.

Social media in 2020 | Instagram updates for small businesses

Listen on iTunes here.

For non-iOS listen here.

Social media in 2020 | Facebook updates for small businesses

Listen on iTunes here.

For non-iOS listen here.

Social media in 2020 | LinkedIn updates for small businesses

Listen on iTunes here.

For non-iOS listen here.

Social media in 2020 | Twitter updates for small businesses

Listen on iTunes here.

For non-iOS listen here.


Free short courses


The Future of Social Media

Find out about the future of social media and the trends that will impact brands in 2020. Enrol here.

Social Photography for Beginners

Learn some basics to take your camera skills to the next level using your smartphone. Enrol here.


Our Foundation in Social Media Marketing course

Don’t forget we also offer our 5 star 10-week “Foundation Social Media Marketing” course which will teach you the fundamental process necessary to plan and execute successful social media campaigns. Then once you know how to develop a sound strategy, we'll teach you the tactical know-how required to see results on each of the four main social media platforms, Facebook, Twitter, Instagram and LinkedIn.

Over the ten weeks you'll cover:

  • How to develop user/buyer personas that place the customer at the core of your social strategy.
  • How to establish a strong sociable brand that adds value and builds relationships with your audience.
  • How to design an effective social influencer strategy.
  • The importance of content marketing and how to craft a manageable content strategy for a brand.
  • The process for prioritising the right platforms for the right brand.
  • How to make data-driven decisions that improve the success of your strategy over time.
  • The most effective tactics for each of the major social media platforms (Facebook, Instagram, Twitter, and LinkedIn).

Click here to enrol to make sure you’re getting social media right for your business this year.

Digital Mums Success on social media in 2020 | Build a social media marketing funnel

Success on social media in 2020 | Build a social media marketing funnel

Welcome to our new blog series "Success on Social Media in 2020" supporting small businesses to nail their social media this year. In this series, we have learned about the social media algorithms, how understanding your customers and building a sociable brand is the key to making them work for you, how important it is to have an influencer and content strategy and how data is the key to knowing what is working and what isn't. This is the final blog in the series, the final piece of the puzzle - building a social media marketing funnel.

Social Media
Digital Mums Success on social media in 2020 | Make data-driven decisions

Success on social media in 2020 | Make data-driven decisions

Welcome to our new blog series "Success on Social Media in 2020" supporting small businesses to nail their social media this year. We have been sharing eight brilliant blogs over the past two weeks. This is the penultimate blog in our series and perhaps the most important of all. While it's crucial to understand your customers, to have a sociable brand and to craft a content strategy if you aren't using data effectively you can't learn over time what works and what doesn't.

Social Media
Digital Mums Success on social media in 2020 | Craft a content strategy

Success on social media in 2020 | Craft a content strategy

Welcome to our new blog series "Success on Social Media in 2020" supporting small businesses to nail their social media this year. We are sharing eight brilliant blogs over the next two weeks. In our previous blogs, we learned the importance of understanding our customers and building the right sociable brand which are essential steps before crafting a content strategy. Before we begin let’s just say that we could genuinely write a book on all you need to know about successful content strategies. So what we aim to do in this blog is to give you some key pointers.

Social Media
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Ready to gain in-demand social media skills and kickstart your new flexible freelance career? Click here to get more info on our accredited training.

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