Untitled-1Untitled-1Untitled-1Untitled-1Untitled-1Untitled-1
Digital Mums My career change to the perfect work from home job

My career change to the perfect work from home job

We always love celebrating our incredible graduates’ success. Joanne Szczyglowski, aka The Ealing Mummy, who completed our Social Media Management Course last year, was featured this morning on the Victoria Derbyshire show on BBC TV! You can watch Joanne’s interview here and read her blog below about why she has taken the step to retrain with Digital Mums and make a career change from nurse to Digital Mum.

We often hear how it is common to embark on a new career in your thirties or forties, especially after maternity leave and here I am as proof that it does happen. I trained to be a Registered Nurse when I was eighteen and almost twenty years later here I am starting a career in something completely different. And best of all it’s a job where I am able to work from home!

It feels refreshing and exciting to have learnt a completely different skill and I have managed to do it at the same time as working part time as a Practice Nurse and of course being a mum to my five year old daughter.

I qualified as a nurse in 1997 and even though it was very hard work at the time, I felt really valued and supported. However, over the past few years the pressure on the NHS has increased so much that I felt the level of care I could give to my patients had been compromised and wasn’t authentic. I just didn’t want to keep leaving work at the end of the day feeling stressed and dissatisfied.  

Digital Mums My career change to the perfect work from home job
Joanne and Victoria Derbyshire at the BBC today

I started looking for retraining ideas and social media was always something that intrigued me. I’d actually started a blog pre doing the Digital Mums training (which is now called The Ealing Mummy). I could see that using social media correctly could make a real difference to its success. Around that time Digital Mums popped up in my Facebook feed and I knew it was the right time for me to learn something new so I took the plunge and applied for the Social Media Management Course! My plan was to keep my blog going and look at monetising it but also to retrain as a Social Media Manager and take on clients.

I started the course in November 2016 and I was introduced to my amazing peer group- five other Mums completing the training who became my support for the next seven months. We didn’t live near each other but that didn’t matter because we had weekly meetings online and were constantly whatsapping! I created and managed my own grassroots social media campaign, Ealing With Kids, as I wanted to write about activities which you could do with your children in the local area as well as supporting local businesses too.

Through completing my training, I have learnt so many valuable skills from knowing the basics of setting up different social media platforms to understanding how to use analytics to measure success and improve performance. I could go on and on as my learning curve has been steep, but what I really what to convey is that it’s possible to learn to work in a completely new field.

Digital Mums My career change to the perfect work from home job

So here I am now embarking on a whole new career. I use all of the skills I have learned in the course as part of my blogging work. In fact I am now successfully monetising the blog which is really exciting. Recent partnerships include working with Cath Kidston and becoming the official blogger for Ealing Broadway Shopping Centre which is local to where I live.

Plus I already have my first social media client which is The Little Gym Chiswick and I am in talks with some others.

My goals for the future are to keep monetising my blog and to continue my work as a freelance social media manager, I have come a long way since starting the training and I am looking forward to living a more flexible lifestyle. For now I’m also going to continue one day as a week as a practice nurse. I couldn’t be happier to be focusing on my passion for writing and helping other businesses grow their social media following and presence.

Follow the The Ealing Mummy:

Twitter @TheEalingMummy
Facebook @TheEalingMummy
Instagram @theealingmummy

Digital Mums Free resources to help you nail your social media marketing in 2020

Free resources to help you nail your social media marketing in 2020

We are committed to helping small businesses to make 2020 the year they nail social media. If you are at the stage where you’re managing your own social media then you’ve come to the right place. There are loads of ways to learn, from joining a free Masterclass, downloading our free white paper to listening to an audio lesson or enrolling on a free short course. Read on to find out more.

Social Media
Digital Mums Success on social media in 2020 | Build a social media marketing funnel

Success on social media in 2020 | Build a social media marketing funnel

Welcome to our new blog series "Success on Social Media in 2020" supporting small businesses to nail their social media this year. In this series, we have learned about the social media algorithms, how understanding your customers and building a sociable brand is the key to making them work for you, how important it is to have an influencer and content strategy and how data is the key to knowing what is working and what isn't. This is the final blog in the series, the final piece of the puzzle - building a social media marketing funnel.

Social Media
Digital Mums Success on social media in 2020 | Make data-driven decisions

Success on social media in 2020 | Make data-driven decisions

Welcome to our new blog series "Success on Social Media in 2020" supporting small businesses to nail their social media this year. We have been sharing eight brilliant blogs over the past two weeks. This is the penultimate blog in our series and perhaps the most important of all. While it's crucial to understand your customers, to have a sociable brand and to craft a content strategy if you aren't using data effectively you can't learn over time what works and what doesn't.

Social Media
Back to Blog

Unlock your flexible
freelance career

Ready to gain in-demand social media skills and kickstart your new flexible freelance career? Click here to get more info on our accredited training.

Kate on white background

Get Started

Enter your details below to take your first step towards transforming your career prospects. We’ll send you our Info Pack and a few emails explaining what we do.

Do you have a background in any of the following: Marketing, Advertising, PR, Comms, Journalism, Broadcast/TV?
What training would you like to hear more about?
How did you hear about us?
Course updates

We’d love to send you ongoing updates about our training, successful Digital Mums and new happenings in the flexible working space. You can unsubscribe any time.

Privacy policy

For more info on how we handle your data, read our privacy policy.